Casino game supplier BetGames has teamed up with Bulgarian operator BET.bg, putting its entire portfolio on the operator’s platform through a single integration. Announced on November 3, the deal covers live dealer fixed odds games, slots, RNG titles, crash games, and game shows. Plenty of partnerships start with a limited selection of games and build from there, but BET.bg went for every BetGames product category from day one, adding to its existing casino offering.
Slots have put up the strongest early performance since the integration, with Gold Adventure, Lotus Wealth Wonders, and Lucky Loki among the most popular titles. That’s a slightly unusual lead act for BetGames, which spent years concentrating on live dealer products and fixed odds games before building out its slot portfolio. Gold Adventure, released in May 2025, comes with Hold & Win and free spins features, while Lucky Loki pairs free spins with expanding wilds and multipliers. BetGames hasn’t shared any betting volumes or revenue figures for the games on BET.bg.
Several of the supplier’s established live dealer titles come along too, including War of Bets, Bet on Poker, and 6+ Poker. War of Bets is a fixed odds card game where players bet on the result of a comparison between two cards, with multiple betting options on offer. BET.bg customers also get the Skyward crash game series, where the aim is to cash out before a climbing multiplier stops, plus BetGames’ game shows and RNG products.
BET.bg is run by BET BG EAD, a Bulgarian company licensed and regulated by the National Revenue Agency, and it picked up its sports betting and online casino authorisations in January 2026. The operator offers both verticals through its website and mobile apps, with a casino catalogue of more than 2,400 games from suppliers including Pragmatic Play, Evolution, EGT Digital, and Amusnet. BetGames adds more content to those existing categories while also giving the operator the supplier’s fixed odds live games.
Inesa Glazaitė, head of commercial at BetGames, welcomed BET.bg’s decision to take the full portfolio rather than individual products, pointing to the early slot performance in Bulgaria and saying BetGames will keep working with the operator to shape the content around local player preferences. The supplier has been putting money into new slots as part of a wider push beyond the live gaming business it’s best known for.
Bozhidar Yochev, managing director at BET.bg, said the deal lets the operator offer several types of casino content through one supplier, and stressed that BET.bg wants games that are harder to find on competing Bulgarian platforms. Neither company has disclosed the financial terms, whether any games will be exclusive to BET.bg, or how many titles the integration includes.
The Bulgarian launch follows two other European deals BetGames announced in October, starting with an extension of its exclusive relationship with STS in Poland, which is owned by Entain, through the end of 2028. That keeps Polish Poker and BetGames’ Live Studio games on the operator’s platform, with the two companies working together since 2019 and more products and updates planned for 2027. Earlier in the month, BetGames also signed with bet365 to supply selected live casino titles in the UK, including its live roulette offering.
BetGames is already licensed or certified to supply games in regulated jurisdictions including Bulgaria, the UK, Italy, Lithuania, and Estonia, and its operator partners include Entain, Betway, Hollywoodbets, and Kaizen Gaming. The BET.bg deal widens the supplier’s reach in Southeastern Europe and hands its growing slots business another outlet, sitting alongside the live dealer games BetGames made its name with.