“Branding is outrageously important, but it’s the metric CEOs often dismiss. It’s a hard sell because you’re selling magic… Even in B2B, people buy on emotion, just like B2C customers.”
"We have always been trying to do things differently. When you’re trying to innovate, the whole fact is that you often fail. Innovation is by definition risky, and you are going to fail more often than you succeed."
“I want to be the representation rather than talk about the representation.”
“There are people who talk the talk, and there are people who walk the walk. In iGaming, it’s often hard to differentiate.”
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